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Insights & Strategy

Sharp thinking on paid media, measurement, and the strategies behind the brands that are actually scaling. No fluff, no recycled takes.

How to Increase Your Average Order Value (AOV)

Here are some ideas on how you could improve your AOV.

I was so excited to be invited to the Fashioncast Podcast.

When brands are scaling their advertising, they go through five stages of growth.

We talked about the five stages of growth that brands work through as they develop and scale advertising programs.

Understanding which creative hooks are most effective for your consumers can be the most important insight for your media campaigns.

We recommend you explore these technologies to see if they could fit.

Samir joined Tanner from the E-commerce Secrets to Scale podcast to talk about key e-commerce metrics you should track for your online store.

Staying on top of it all can be daunting. This is why we turn to these resources to keep us informed.

Listen to our interview on The E-Commerce Revolution, where we talked about the five stages of e-commerce advertising.

Samir had the opportunity to sit with Brad Friedman and discuss media buying strategies for growing e-commerce brands.

Strategy, data, and the occasional contrarian take on what everyone else is doing wrong. No spam, unsubscribe anytime.