Powered by Athena

Athena is QRY’s proprietary AI engine. It helps our team analyze data faster, uncover insights deeper, and act with precision. By combining AI intelligence with human strategy, we connect brand and performance to create lasting growth.

AI-Powered Media Analysis & Optimization

Growth starts with faster insight. Athena’s AI continuously reviews data across every channel, campaign, and creative to find what drives results.

Our media team uses those insights to adjust strategy in real time. That means quicker decisions, stronger outcomes, and performance that keeps improving.

Strategic Intelligence to Maximize Your Paid Media Investment

Athena gives our team visibility into where performance is trending, not just where it’s been. We use that intelligence to make smarter investment calls: shifting spend before efficiency drops, scaling channels before opportunity peaks, and keeping every dollar working toward growth.
Measure the Brand Impact of Your Ads

Athena's complex statistical modeling and data analysis connects paid media to awareness and performance metrics. We help you see the brand impact behind your paid media and understand how short-term wins fuel long-term growth.

Anomaly Detection

Spots unexpected performance changes so our team can react before results decline.

Channel Insights

Shows which platforms drive the most efficient growth across your media mix.

Intelligent Forecasting

Predicts future outcomes to guide smarter budgeting and goal setting.

Campaign Volatility

Monitors creative and audience shifts to keep campaigns stable and performing.

Ready to See Athena in Action?
Talk with our team and get clear strategies to scale your brand.