Athena is QRY’s proprietary AI engine. It helps our team analyze data faster, uncover insights deeper, and act with precision. By combining AI intelligence with human strategy, we connect brand and performance to create lasting growth.
Growth starts with faster insight. Athena’s AI continuously reviews data across every channel, campaign, and creative to find what drives results.
Our media team uses those insights to adjust strategy in real time. That means quicker decisions, stronger outcomes, and performance that keeps improving.

Athena's complex statistical modeling and data analysis connects paid media to awareness and performance metrics. We help you see the brand impact behind your paid media and understand how short-term wins fuel long-term growth.


Spots unexpected performance changes so our team can react before results decline.

Shows which platforms drive the most efficient growth across your media mix.

Predicts future outcomes to guide smarter budgeting and goal setting.

Monitors creative and audience shifts to keep campaigns stable and performing.