Ecommerce marketing insights & analysis

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October 2023 Data Trends & Insights

With our distinct data set, we have the capability to observe and analyze trends in KPIs for rapidly growing lifestyle e-commerce brands. Want this data sooner? Sign up for our newsletter here.  In October, CPMs experienced a significant 12% decrease, and CPCs saw...

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5 Essential Books for Ecommerce Marketing Leaders

The most effective marketing leaders keep pace with the latest marketing tactics and have a holistic understanding of various facets of business - from startup methodologies to financial management.  That's why we've compiled a list of our favorite books for...

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10 Classic Fashion Marketing Tactics That Still Work

Marketing has changed a lot since the evolution of the internet. Given that people now spend a lot of time browsing through the internet or referring to it in case they want to find out something, digital advertising has become very popular. And many people even...

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How to Profitably Scale Your Media Spend

Scaling profitably is a major challenge for brands. Most aren’t able to achieve that kind of growth because they’re missing the tools and strategies they need to be successful. Here's what we make sure is in place before scaling our clients. Full-funnel advertising...

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