Ecommerce marketing insights & analysis

Brands that regularly grow, understand how to maximize their discount campaigns to reach and engage the most consumers. Taking advantage of key promotion periods allows brands to maximize revenue potential without training customers to only buy when your brand is...

With our distinct data set, we have the capability to observe and analyze trends in KPIs for rapidly growing lifestyle e-commerce brands. Want this data sooner? Sign up for our newsletter here.  In October, CPMs experienced a significant 12% decrease, and CPCs saw...

Discounting has become a go-to strategy for boosting e-commerce revenue. You’ll see it regularly - 30% off, 50% off, buy one get one, friends & family sale, or gift with purchase. While it comes in many forms, it’s all still a discount. While going on sale can...

The most effective marketing leaders keep pace with the latest marketing tactics and have a holistic understanding of various facets of business - from startup methodologies to financial management.  That's why we've compiled a list of our favorite books for...

A piece of clothing is never just a simple garment. If there weren't some kind of emotional bond between the individual purchasing a piece of clothing and the item itself, then all clothing would be the same. We all know that isn't true. We have favorite outfits...

Marketing has changed a lot since the evolution of the internet. Given that people now spend a lot of time browsing through the internet or referring to it in case they want to find out something, digital advertising has become very popular. And many people even...

We sat down with our most recent new starter, Charisse, to learn about her experience joining QRY. Charisse has been with QRY for about three months and works as an Account Manager developing long-term strategic plans and driving client success for many ecommerce...

E-commerce marketers face an exciting yet challenging landscape. Advertising is a complex mix of creativity, data, and strategy.  To help you navigate this dynamic industry, we've compiled a list of dos and don'ts to keep your advertising campaigns effective...

Scaling profitably is a major challenge for brands. Most aren’t able to achieve that kind of growth because they’re missing the tools and strategies they need to be successful. Here's what we make sure is in place before scaling our clients. Full-funnel advertising...