# QRY > QRY is a full-funnel paid media agency for ecommerce, retail, CPG, pharma, and financial services brands. QRY builds integrated media strategies where brand and performance work as one system — with every dollar tied to measurable business outcomes. Over $600M in spend managed, $1.5B+ in revenue created, and 90% client retention. ## Services - [Media Buying & Planning](https://www.weareqry.com/services): Full-funnel channel strategy across Meta, TikTok, Google, Bing, CTV, DSPs, and more — with budget allocation driven by marginal return analysis. - [Performance Marketing](https://www.weareqry.com/services): Structured creative testing, conversion-focused campaign architecture, and attribution-driven optimization to lower CPAs and increase LTV. - [Media Effectiveness](https://www.weareqry.com/services): Custom measurement frameworks, multi-touch attribution, incrementality testing, media mix modeling, and automated dashboards. ## Methodology - [The Impact Methodology](https://www.weareqry.com/methodology): QRY's proprietary system that maps causal connections between upper-funnel investment and lower-funnel outcomes across five phases — Diagnose, Architect, Orchestrate, Measure, Scale. ## Technology - [Athena Platform](https://www.weareqry.com/technology): QRY's proprietary technology platform powering intelligence and measurement across the media mix. ## Industries - [Ecommerce & Retail](https://www.weareqry.com/industries/ecommerce-retail) - [CPG](https://www.weareqry.com/industries/cpg) - [Pharma](https://www.weareqry.com/industries/pharma) - [Financial Services](https://www.weareqry.com/industries/financial-services) ## Resources - [Case Studies](https://www.weareqry.com/case-studies): Real results from brands across QRY's portfolio. - [Blog](https://www.weareqry.com/blog): Thought leadership on paid media strategy, measurement, and growth. - [Paid Media Benchmarks](https://www.weareqry.com/paid-media-benchmarks): Monthly CPM, CTR, ROAS, and CPA benchmarks across $600M+ in managed spend. - [Podcast](https://www.weareqry.com/podcast): Chief Advertiser, QRY's podcast with leaders and operators reshaping how brands invest in media. - [Events](https://www.weareqry.com/events): Webinars and speaking engagements. - [Resources](https://www.weareqry.com/resources): Playbooks, guides, and reports. ## Company - [About](https://www.weareqry.com/about): QRY's philosophy, dedicated pod model, values (Craft, Ownership, Communication, Intellectual Curiosity), and client fit criteria. - [Speaking](https://www.weareqry.com/speaking): Book QRY leadership to speak at your event — keynotes, panels, workshops, and podcast appearances. - [Careers](https://www.weareqry.com/careers): Open positions at QRY. - [Contact](https://www.weareqry.com/contact-us): Talk to a strategist. - [Blueprint Session](https://www.weareqry.com/blueprint): Free strategy workshop for qualifying brands.